i dont go to a lot of conferences.

its like church, though, i might avoid it, but im always glad once im there.

the problem is when the successful people talk either they dont know how they got successful

or no way in hell are they gonna tell you the secret

for free

right there in front of everyone else.

i like to go for the snacks.

this year the clear winner is this blueberry fig bar.

imagine a Fig Newton but made of healthy ingrediants

and the size of a small wallet.

sat outside for lunch yesterday, took off my cubs hat and 20 minutes later i got a pretty good tan/burn. shoulda used sunscreen.

back in the day i spoke at a conference or two. i won an award at a conference. probably got the job to work at LAist because of a conference.

but the thing about social media is there are no secrets there.

if you go for it, you will reap rewards because most of the scene is half-assing it.

same way most of the blogosphere half assed it. which is why they stopped blogging.

those that go all out in social win, not because of algorithms or posting at a particular time of day

but because they are fully committed and will try anything

including some of the dumbest things ever, i cant believe youd brag about it at a conference.

the weirdest thing is the traffic. it took nearly an hour and a half to get from santa monica to east hollywood at around 6.